The factors that make up the macro-environment are economic factors, demographic forces, technological factors, natural and physical forces, political and legal forces, and social and cultural forces.
The public have the power to help you reach your goals; just as they can also prevent you from achieving them.
UKessays, In broad terms, this environment can be divided into two categories. What is the macro-environment? This is clear in the TV advertisements and the play spots and toys, further demonstrates this reality. Threat of Substitute High : Given the lack of switching cost between alternative for the consumer and the availability of cheaper alternatives to packaged food this has caused the threat Of substitutes to be high Bradley et al.
How can you leverage this to reap better results and get ahead of them? What amount of severance pay should a business pay a worker upon end?
Certain limitation has extremely solid impact in the operation of the association. In other words, it consists of all the factors that affect particularly your business.
In Summation Every business is affected by a myriad of factors. How does their price and product differentiation impact you? The macro-environment is more general - it is the environment in the economy itself. Your customers can be B2C, B2B, international, local, and so on.